Teal Tea, a distinguished tea brand renowned for crafting premium certified organic and aromatic blends since 1878, has been delivering exceptional tea experiences to health-conscious consumers since its inception in Lebanon and the United Arab Emirates in 2015.

We had the privilege of rebranding Teal Tea, a brand steeped in history, to preserve the richness and authenticity of its legacy while crafting a bold, contemporary identity. The redesign began with an elegant extended logotype, complemented by a vibrant color-coding system to distinguish its six tea categories. An iconic typographic pattern was also introduced, reinforcing brand recognition with a harmonious blend of boldness, playfulness, and sophistication.

Each product in the refreshed packaging system features three complementary shades, embodying a refined premium aesthetic while inviting a sense of modern vibrancy. From striking premium tin cans and elegant sampler boxes to sophisticated tasting trays and beautifully designed sachets, every element celebrates Teal Tea's heritage while standing out on shelves, in restaurants, and at every cherished tea moment.

This revitalized identity not only honors the brand’s legacy but also strengthens its connection with discerning clientele, securing its place as a leading purveyor of exceptional tea experiences.