Kuwa Bar

Branding

Industry : F&B Industry
Date: 2023

Sweetened with dates, packed with protein, and powered by probiotics, Kuwa Bar is one of the most complete health bars available today.

The branding focuses on a bold sans serif logotype that is both playful and modern, appealing to both young people and adults. The color palette takes inspiration from the product itself, with black and white as the primary colors, while each SKU features a monochromatic color scheme reflecting the key ingredients.

The overall design is built around a structured typographic compositions, highlighting the minimal, natural ingredients of the bar. This clean and "straightforward" branding emphasizes the transparency and simplicity of the product. We let the product speak for itself

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